Fisherman’s Friend is a trusted remedy that has provided quick relief from cough and cold symptoms for over 150 years.
The days are getting shorter and temperatures are beginning to fall. Cold and flu season is just around the corner, and despite their best efforts, many Canadians will fall ill over the coming months.
Shorter winter days mean less hours of sunlight, which is a natural source of vitamin D. Vitamin D plays a critical role in our immune system, and if we don’t get enough it can make us more susceptible to infections like the cold and flu. With seasons changing, we naturally begin to spend more time indoors. Being in close proximity to others makes it easier for viruses to spread from person to person.
Colds develop gradually, and symptoms are often milder than the flu. They often improve in about a week. By contrast, flu symptoms appear severely and can last up to two weeks.
Taking proactive steps to stay healthy can help you navigate the season more successfully: staying warm, practising good hand hygiene, and getting vaccinated are all ways to help protect against seasonal illnesses.
150-plus years of soothing sore throats
But if you do find yourself suffering from cold or flu symptoms, don’t despair. Each year, thousands of Canadians reach for a trusted remedy for sore throats, congested heads, and annoying coughs. Fisherman’s Friend has provided quick relief from cough and cold symptoms for more than 150 years.
What makes Fisherman’s Friend lozenges so effective is the high concentration of menthol, which instantly reduces throat irritation, eases breathing, and delivers a refreshing sensation.
Orange is the new fresh
Whether you’re looking for something that packs a punch, like the Original Extra Strong, or prefer a milder taste like Citrus, Fisherman’s Friend lozenges are available in a range of flavours to suit everyone’s tastes. The Citrus, Cherry, Mint, Lemon, and Honey-Lemon are all sugar-free and easily identifiable in their iconic striped packaging.
The newest addition to the Fisherman’s Friend lineup is the sugar-free Orange Spice flavor. This exciting mix of orange and ginger brings great taste and instant refreshment while still providing effective relief from cough and cold symptoms. The lozenges are also vegetarian, gluten- and dairy-free, and certified kosher.
From a humble remedy to a household name
In 1865, Fleetwood, U.K. pharmacist James Lofthouse developed a unique mixture of licorice, eucalyptus, and menthol for fishermen to take on freezing trips into the rough seas. The formula provided the fishermen with instant relief from the prolonged exposure to harsh conditions. The Lofthouse family saw the potential of these truly effective lozenges and started selling them to shops in local towns, and eventually began to export them worldwide. Today, Fisherman’s Friend produces five billion lozenges a year, and the business remains family-owned and operated.
Find your flavour of Fisherman’s Friend at fishermansfriend.com.
